Executive, New Business (E-commerce Marketing / FMCG)

Job Description

Our Client:

RGF is representing a global FMCG brand, one of the world's leading consumer products companies with operations throughout the Americas, Europe, Asia, and Oceania. The role will report into the Assistant Manager, Direct Business - New Market.

The Responsibilities:

* Develop marketing and promotional strategies with the primary objective to acquire new customers
* Plan and execute to optimize digital acquisition activities to maximize conversion
* Manage owned E-commerce site and flagship store in marketplaces for both frontend and backend
* Responsible for increasing e-store traffic to grow the company's revenue and customer base
* Identify and evaluate new marketing opportunities to increase traffic by communicating with digital agencies
* Compile monthly digital business marketing report and develop insights on the driving factors behind the figures

The Requirements:

* Minimum Bachelor's Degree in Business or its equivalent
* 2 to 3 years of relevant experience in direct or digital marketing, ideally in FMCG or e-Commerce
* Proficient in MS Office and good knowledge of Web and Google Analytics
* Basic knowledge of platform in ecommerce and marketplaces, social media, and search engines

Disclaimer: The Company complies with the Tripartite Guidelines on Fair Employment Practices (TGFEP), including the prevailing guidelines on recruitment. All qualified applicants will be considered for the position regardless of their age, race, religion, nationality, marital status, or family responsibilities. A more detailed discussion of the TGFEP is available on the Tripartite Alliance for Fair and Progressive Employment Practices (TAFEP) website at https://www.tal.sg/tafep.

Job reference: JO-220105-277759

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