Job Description
Our Client:
Our client is a leading global investment company that brings ease and convenience to investors for all their investment needs.
With operations in Singapore, Hong Kong and China we believe in using technology and intelligent solutions to provide a holistic platform offering to investors that they will need in their investment needs.
With a staff strength of more than 400 strong globally, we are expanding to add talent to the team in various functions, we are actively looking to hire a Marketing Executive to join their team in Singapore.
The Responsibilities:
* Content creation: Create creative marketing content for securities products & new features for social media, website, landing pages, app and more. Responsible for refining product highlights & selling points to the team comparing to our competitors
* User growth marketing: Generate leads, boost conversion through digital marketing, including but not limited to SEO/SEM and social media marketing
* Marketing campaign planning: Brainstorm new and creative growth strategies with the team and formulate exciting marketing campaigns to grow our client base, increase user activation, AUM and trading times
* Data analysis: Simply gather, monitor and analyze the daily data of our CRM system, BI system, and Sensors background system. Based on data review, giving the team guidance and advice on the relative business progress
The Requirements:
* An experienced marketing specialist with at least 1 - 3 years of Digital Marketing track record includes but not limited to social media or content marketing experience, demonstrable experience leading and managing SEO/SEM, advertising campaigns
* Certification from digital marketing platform will be an advantage
* Knowledge of ad platforms and management tools including but not limited to Google Ads, Google Tag Manager, Google Analytics, Facebook Pixels/Ad Manager preferred
* Have an understanding of the securities business, be familiar with marketing research rules, have a strong interest in the securities or financial industry
* Proficiency in Chinese language is required as you're expected to work closely with overseas office in China and Hong Kong who are native Mandarin-speakers
* Familiar with Microsoft Excel. Knowledge to read, monitor and analyze the daily data for marketing and know how to use big data improve marketing and sales
* Driven, flexible, result-oriented, and highly motivated to get things done
* With good communication skills and a Team player
Disclaimer: The Company complies with the Tripartite Guidelines on Fair Employment Practices (TGFEP), including the prevailing guidelines on recruitment. All qualified applicants will be considered for the position regardless of their age, race, religion, nationality, marital status, or family responsibilities. A more detailed discussion of the TGFEP is available on the Tripartite Alliance for Fair and Progressive Employment Practices (TAFEP) website at https://www.tal.sg/tafep.